July Data Science Community Conversation: "Customer Modeling"

Customer Modeling

Join the Data Science Community on Tuesday, July 21 at 1:00 PM CT to learn more about customer modeling, i.e. the customer's propensity to do something and/or take action. For example:

• How customer analytics is playing into the impacts of COVID-19
• Customer propensity models, including, but not limited to:
  • Propensity to pay
  • Customer behavior modeling - how are they behaving, residential and commercial
  • Predicting financing
  • Predicting customer communication types
  • Understanding what the challenges are

Jeff Yankley, Director of Customer Intelligence & Analytics at Consumers Energy, will be leading the discussion with Q&A and open discussion. 

If you are not yet part of the Data Science Community, join today to be a part of the discussion.